NYFW Spring ’18 – LU YANG BY YANG LU: This Year’s Designer To Watch!By Chanel Omari | September 20, 2017 | Style
Chanel Omari hits NOLCHA for a hot new designer!
I always love attending NOLCHA fashion shows because they showcase the best emerging, yet unique designers who are super talented, and have an awesome message behind their brand that we, as multicultural women, can all relate to! I was able to grace the red carpet and sit front row (of course, VIP style!) with my girl, Meg Miller from Genuine Casting at the LU YANG BY YANG LU show, which was one of my favorites.
The inspiration behind the collection is “FALL IN LOVE,” a DivaGal’s middle name. The designer, Yang Lu, originally from Chongqing, China, uses love as the theme to express the emotional feelings of deep and passionate love. He used lots of flamingos patterns throughout the show, which is often referred to as a metaphor of loyalty and faithfulness when it comes to love.
Lots of colors like reds, whites and blues express different love in a variety of forms and vigorousness. It’s about modern lifestyle, attitude and self-expression of each independent woman. The collection appeals to modern city girls who have an independent attitude and encourages feelings of love at first sight. Love can make your heart flip and create a feeling of butterflies in the stomach. Love can make your mind go crazy. Love can make you passionate, innocent and pure – and that’s what this collection was all about and all the feelings it gave me, at once. This collection encourages you to understand, to experience and to love until the end.
The brand started in 2015 and has big things to look forward to the future.
“It’s exciting to be part of the Nolcha Sows in New York. It will definitely be one of the highlights in an incredible year for LUYANG BY YANG LU. We hope to get more brand recognition in US market,” says Yang Lu.
You can find the collection at IRIS Flagship Store; ELEGANTS, MIUMIR, ENOCN, BNC, CDC, Galeries Lafayette Beijing, NY Fashion and more!