GAL APPROVED! D Smoke and Kordell Beckham In New NovaMen Campaign
By The DivaGals | November 1, 2024 | The Soft Life
The men’s division of Fashion Nova has dropped a new campaign line, and we can’t get enough! Featuring three-time Grammy-nominated rapper and Netflix’s Rhythm & Flow winner D Smoke and Love Island USA winner Kordell Beckham (the younger brother of NFL star Odell Beckham Jr.), the collection is sharp, understated and undeniably cool—just like these two!

Set against the intimate backdrop of an after-hours blues bar, the campaign explores themes of friendship and fashion, highlighted by an exclusive unreleased track from D Smoke. His father, Ronald Farris and Beckham’s girlfriend, fellow Love Island USA winner Serena Page, both appear in the campaign.

The collection includes 26 winter pieces, including knitted and puffer vests, wool sweaters, plaid and striped button-down shirts, trousers and jeans. A variety of jackets, such as leather, puffer, varsity, denim, trench, and raincoats, also take center stage in a winter-toned color palette of olive green, brown, beige, and gray, accented by occasional pops of color.
Dive into the latest NovaMen collection and see the video!
photo credit: Fashion Nova




