Descendant Film’s New Impact Campaign From Participant & The Obamas Higher Ground!
By The DivaGals | October 24, 2022 | EntertainmentThe Descendant film, a Critic’s Choice nominee, documents the search for the Clotilda, the last known ship to arrive in the United States illegally carrying 110 enslaved people from Dahomey in Africa — 52 years after the importation of slaves was declared a federal crime.
After the Civil War, Cudjo Kazoola Lewis and thirty-one other formerly enslaved people founded Africatown on the north side of Mobile, Ala., where they resurrected their West African traditions and Yoruba language. Descendant is now playing on Netflix.
Participant, a global media company dedicated to entertainment that inspires audiences to engage in positive social change, and partners Netflix and the Obamas‘ Higher Ground production company, have launched an impact campaign that seeks to honor and support the descendants of Clotilda.
Rooted in the film’s key themes, the campaign aims to preserve Black historical narratives, highlight environmental justice efforts and encourage audiences to explore their own family history. Several other organizations have stepped on board as well to support people documented in the film and Africatown community efforts to build a sustainable infrastructure that advances its historical preservation and environmental justice.
Additionally, Participant is supporting DescendantFilm.com, an impact hub that features ways for users to get involved, including Rememory, a mobile and web-based application that will help audiences document and securely archive their own family stories.
Make sure to watch the Descendant film on Netflix and visit DescendantFilm.com.
photo credit: Netflix